AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |
Back to Blog
Kitchenaid artisan colors9/18/2023 ![]() ![]() One color fills each cart in shades with names that would make a crayon box jealous: boysenberry, raspberry ice, ocean drive, dried rose. Metal carts on wheels cover most much of the factory floor, their shelves lined with dozens of mixer components. I'm surrounded by parts of what will become stand mixers that are each worth hundreds of dollars. It looks like a rainbow shattered in the KitchenAid factory in Greenville, Ohio. Mixer parts wait on the KitchenAid factory floor in Greenville, Ohio. According to Jessica McConnell, senior manager of color, finish and material design at Whirlpool (the parent company of KitchenAid), one of those early testers gave this response when asked about a name for this new appliance: "I don't care what you call it, but I know it's the best kitchen aid I have ever had!" To test the H-5, Hobart sent units home to the wives of company executives. In 1919, engineers shrunk the mixer down to the 65-pound Model H-5. The success of the Model H prompted Hobart to think small. ![]() The machine, which the company began to sell in 1914, was an 80-quart behemoth that found favor in commercial bakeries and naval battleships because it made it easier to make food in mass quantities. In 1908, an engineer at the Ohio-based manufacturer named Herbert Johnston began to design one of the first electric stand mixers, the Model H, according to the book KitchenAid Best-Loved Recipes. Before there was KitchenAid, there was the Hobart Manufacturing Company. Like many corporate histories, the KitchenAid origin story is a little hokey, a bit too convenient and highly memorable. Stand mixer puts factory power in the kitchen
0 Comments
Read More
Leave a Reply. |